Global Entrepreneurship

This third edition provides a comprehensive framework for understanding how economic, political, cultural, and technological environments shape business creation across different economies. Grounded in academic theory, it systematically explores the global conditions that affect how entrepreneurs identify opportunities and generate value worldwide. The book establishes its foundation by clearly defining core concepts and presenting the key indicators and measurements used to assess entrepreneurial ecosystems. Readers gain a structured understanding of the multifaceted forces that determine startup success or failure in various international contexts.

What distinguishes this work is its rigorous, research-backed approach to a field often dominated by anecdotal advice, offering a scholarly yet accessible analysis of entrepreneurial strategy within diverse global systems. It serves as an essential resource for students, academics, and serious practitioners who seek to move beyond simplistic success stories and grasp the complex institutional and environmental factors at play. By connecting theoretical frameworks with real-world strategic implications, the book equips its audience with a sophisticated, evidence-based lens for analyzing and navigating the international business landscape.